About Us
Rooted in nature and nurtured by vision, Shri Yashaarthi Vighnaharta Farming Pvt. Ltd.
stands as a testament to sustainable agriculture and conscious living. Founded in April
2020 as part of Vision 2020 of Dr. APJ Abdul Kalam, our company flourishes under the
inspired guidance of Dr. Veekkas Mahamuni, Chairman & Founder of Yash Group of
Companies. Through his visionary leadership and entrepreneurship, we have blossomed
into a holistic agricultural enterprise that harmonizes traditional wisdom with modern
innovation.
Our journey began in the fertile lands of Pollachi, Tamil Nadu, where we specialize in
procuring tender coconuts, semi-husked coconuts, copra, coconut oil, and other allied
by-products. With a procurement network spanning 2100+ acres within a 300 km radius
of Pollachi, we've expanded our footprint across South India. Today, we carefully
source premium tender coconuts from Tamilnadu, Karnataka, Andhra Pradesh, and
Kerala while building sustainable partnerships with local herbs and spices cultivators.
Beyond coconuts, we nurture diverse fruit plants, herbs & spices, timber plants, exotic
decorative plants, and vegetable saplings, creating a biodiverse agricultural ecosystem.
What truly sets us apart is our "Farmer First" ethos. We measure real growth not just in
yields, but in the smiles of our farming partners. By ensuring fair prices and ethical
practices, we create a virtuous cycle where farmer prosperity energizes our products
with positive vibrations. This spiritual connection between land, farmer, and consumer
forms the foundation of our exceptionally effective products.
This philosophy finds delicious expression in our "O...Coco Kaka" franchise, where we
blend fresh coconut milk with 21+ varieties of fruit pulps to create nutrient-fiber-rich
shakes that delight the senses while enhancing gut microbiome health.
Yet our commitment extends beyond taste. In our closed-loop, zero-waste ecosystem,
every fruit byproduct transforms into Ayurvedic beauty and home care solutions, where
ancient wisdom meets modern science to create products as natural for your skin as they
are nurturing for the earth.
At our core beats a profound reverence for nature's intelligence. Through mindful
cultivation practices and spiritual energization, we create more than products—we
cultivate carriers of positive energy that nourish from the outside in. Each offering
celebrates our fundamental beliefs:
- That business should - HEAL
- That agriculture should - SUSTAIN
- That every transaction should honor the sacred connection between Soil, Soul, and Society.